ON-DEMAND WEBINAR
Customer Insights in B2B Tech:
Key Challenges and Strategies for Success
Customer references are crucial in the due diligence process, especially in the fast-paced growth equity sector, where valuable insights can reveal the true potential of high-growth businesses.
Investors face challenges in identifying relevant customers, and gathering these perspectives can often be time-consuming and repetitive.
Join us for an in-depth discussion on the vital role of customer voice in due diligence. In this session, John Evison from OC&C explored challenges and provided actionable strategies to ensure the most valuable customer insights guide your investment decisions.
The event is hosted by Arbolus CEO and Co-founder Sam Glasswell.
Who will you hear from?
John Evison
Associate Partner, OC&C
John Evison is a seasoned strategy consultant with over 15 years of experience, specializing in B2B technology and services. He has led more than 50 commercial due diligence projects, working on both the sell and buy sides for large and mid-cap companies in M&A transactions.
Why should you watch?
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Integrating Customer Insights in DD: Learn how and when to incorporate the customer perspective into the due diligence process for maximum impact.
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Key Challenges: Discover common obstacles from identifying the right customers to spending time on calls with the wrong ones.
- Actionable Solutions: Explore actionable strategies to ensure customer reference calls provide meaningful insights.
About us
Fewer Calls. Better Insights. Faster
The go-to expert network for Investors and Consultants seeking a forward-thinking way to gain an information advantage.
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